Hey guys, I would like for you to check out this article written by Tom Greaves. This is a good article explaining the importance of keyword/content relevancy and how it will overall bring in higher page rankings.
There is a common misconception in the SEO world that tells us, in order to rank highly in Google we must be getting links from high pagerank sites that are relevant to our content and theme. This is correct to a certain extent but I am skeptical about the real importance. I have seen sites rank for highly competitive keywords without the high pagerank links we all believe we must get.
In my opinion relevance is the key to getting the perfect Google SEO link. Making sure your links are as relevant as possible will ensure you are gaining the maximum amount of effort from your Google efforts. In this article I want to talk a little about creating this relevancy and using it to benefit our sites.
The first step is choosing our keywords, pretty straightforward really, the second step is to take that keyword, optimize our page and the elements within it. The third step is to build the links, so what are we looking for.
The first thing to look for in a link is to get it from a page that is relevant to your content and when I say relevant I mean as relevant as possible. Does the title of the particular page yo
ur have found include the keywords you are looking for? Is the keyword used within the body of the site, in the images, are there other links to sites that have similar content to your own? If so then this is a good page to be targeting, regardless of the pagerank.The second aspect you need to ensure is there, is your anchor text. The text you use to link back to your site. This text needs to be optimized with your chosen keywords. This is a powerful technique which is far more important to get right, even above Pagerank. Optimizing your anchor text is the most important aspect of any link building you do and will yield results quicker.
There are few rules you will need to use with regards to optimizing you anchor text, don't simply anchor every single one of your links with the exact same anchor text, use different variations that include the keywords you are looking to be ranked for. If you do not do this your site may be flagged and penalized.
Follow these simple rules and your links will be as effective as they possibly can be and you will soon see results in your ranking within Google. Get as many of these links as you can and you will dominate your keyword term.
If you would like to learn about seo please visit http://www.seowizz.net/
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Article Source: http://www.articlemarketer.com
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